About Us
Art thrives on connections. Connections build careers.
An artist-led initiative creating a stable digital creative ecosystem for India’s creative community.
The Story Behind the Initiative
When artists look professional, the world listens differently.
The idea was born from countless conversations with artists to solve a shared challenge — Artists want a stable way to present their work. Talent seekers want a reliable way to find the right talent.
Vision
In a world of misinformation and fleeting trends, we envision a space where artists own their authentic identity — a living archive of artistic practice that preserves, organises, and connects creative work across generations.
Mission
To build the digital infrastructure the arts sector has long needed — strengthening the creative ecosystem by making professional presence effortless, collaboration natural, and discovery structured for both artists and talent seekers.
Artists Driven & Self-Sustainable
But sustainability isn’t just financial — it’s cultural.
We believe that for any art initiative to remain healthy and long-lasting, it must be self-sustaining. Our survey showed that nearly 60% of artists are willing to pay — demonstrating strong readiness for a community-supported model.
Always-Free Access
Optional Pro Membership
This keeps the ecosystem accessible for everyone while enabling long-term, community-supported sustainability.
Endless Possibilities
As this ecosystem grows, it will naturally expand into festivals, residencies, learning programmes, archival initiatives, streaming, and artist support — strengthening creative practice at every level.
